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(Elora, ON) Fifteen years ago in 2003, our borders were closed to Canadian beef.  It may have been an economic disaster, but it was not a culinary one.  In response, The World’s Longest Barbecue was born: Canadians rallied, went to their grills, and barbecued Canadian beef to show their support. According to one spokesperson for Canada Beef, this event “saved the industry.” Over the years, many renowned Canadian chefs have joined the annual party, renamed Food Day Canada / Journée des terroirs, which is a national celebration of local food (always celebrated on the August long weekend).

This year, on August 4th with our chefs’ community and producers across Canada, we will celebrate Food Day Canada’s 15th year anniversary by lighting the most recognizable - and tallest - beacon in the Western Hemisphere, Toronto's glorious CN Tower. 

Today we face similar, perhaps even graver challenges. As Dr. Owen Roberts, the President of the International Federation of Agricultural Journalists, states: “Our food system is under fire. No matter how the politics plays out nationally or globally, this is a time for fierce loyalty and coordinated action.”

So rather than lament, we challenge all Canadians to have a party and honour our own ingredients, with one simple goal, culinary sovereignty.  

What: Canada’s food community is coming together to declare Food Day Canada/ Journée des terroirs, as Canada’s Local Food Day.  Cook like a Canadian. Eat like a Canadian. Shop like a Canadian.

Who: Anyone and everyone; chefs, home cooks, farmers, fishers, writers, ranchers…anyone who loves Canadian ingredients.  

Where: Anywhere and everywhere in Canada!  Backyard BBQs, picnics, dine in, dine out.  Enjoy Canadian-grown, Canadian-made food.

When: All Day Long on Saturday August 4th, 2018

For more information, a list of photo ops and on other special events contact:  

Website: fooddaycanada.ca  

 
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TORONTO, July 11, 2018 /CNW/ - In a major nod to the quality of Canadian beef, McDonald's Canada announced today that it will be the first company in Canada to serve Canadian beef from certified sustainable farms and ranches, beginning with its Angus line-up.   

McDonald's® Canada will be the first company to serve Canadian beef from farms and ranches certified sustainable by leading industry experts (CNW Group/McDonald's Canada)

This means that for the first time ever, McDonald's 3 million daily guests will soon be able to enjoy Angus beef sourced from farms and ranches certified sustainable according to world-class standards set by the Canadian Roundtable for Sustainable Beef (CRSB). More specifically, over the next 12-months, more than 20-million Angus burgers will be sourced according to the CRSB standards.

People will also soon see a new Canadian Roundtable for Sustainable Beef (CRSB) certification logo alongside McDonald's Mighty Angus® line-up on the menu. 

This is all possible because McDonald's Canada has positioned itself to meet the requirements of the CRSB's Certified Sustainable Framework. The CRSB Sustainable Beef Production and Processing Standards include more than 60 indicators across five principles for beef sustainability and are upheld by-on-site certification audits.

For example, a few of the indicators a farmer or rancher must achieve include:

  • Grasslands and grazing are managed in a way that maintains or improves soil health and protects watershed areas.
  • Outcomes related to feed/water, animal care, shelter, herd health and handling procedures are met as per requirements outlined in Canada's Code of Practice for the Care and Handling of Beef Cattle.

As a founding member of the CRSB, established in 2014, McDonald's Canada was a driving force and strong supporter in developing Canadian standards for beef sustainability. The CRSB consists of a diverse group of stakeholders representing academia, government, food and agricultural businesses, producer associations, processors like McDonald's supplier, Cargill, retail and foodservice as well as NGOs like the World Wildlife Fund U.S., Nature Conservancy of Canada and Ducks Unlimited Canada.

Sourcing sustainably doesn't just benefit McDonald's; the entire ecosystem stands to gain. As more producers have their operations certified sustainable, McDonald's looks forward to growing the volume of available beef sourced from CRSB-certified sustainable operations, with other companies also joining the journey.

QUOTES:

"This is a big step in our beef journey – not just for McDonald's Canada and the Canadian beef industry, but around the world," said John E. Betts, President and CEO, McDonald's Canada. "Without the support from the industry and the incredible work Canadian ranchers do every day, beef sustainability in Canada would not be possible. This partnership, combined with McDonald's scale, is creating change and encouraging responsible beef production for years to come that will benefit all Canadians."

"Sustainability is good business. Consumers are increasingly inquisitive about the food they're eating and want to know it was produced in a socially responsible, economically viable and environmentally sound manner," said Cherie Copithorne-Barnes, Rancher and Chair of the CRSB. "As we all strive to make continuous improvements, it's important to recognize achievements made along the way. We celebrate with McDonald's Canada on their significant progress and acknowledge their role in supporting the establishment of a clear vision for beef sustainably."

"Effective conservation needs partnerships. We have been fortunate to work with the Canadian Roundtable on Sustainable Beef to help reduce habitat loss for wildlife on Canada's grasslands and positively impact the environment," said John Lounds, Nature Conservancy Canada (NCC) President and Chief Executive Officer. "Partnering with ranchers, industry and livestock groups has helped NCC play a significant role in local conservation strategies."

"Cargill recognizes that consumers want to know that their beef is raised and processed responsibly," said Pete Richter, Cargill global foodservice group leader. "And we believe the framework developed by the Canadian Roundtable for Sustainable Beef can provide the information they are seeking. By applying this framework to our Canadian beef supply chain, we look forward to becoming the first major Canadian processor to provide farm-to-fork traceability of beef from certified sustainable sources."

"Stewardship of agricultural land is key to meeting changing demands by food consumers while ensuring future generations of Canadians enjoy the same environmental benefits we do today," said Karla Guyn, Ducks Unlimited Canada CEO. "For 80 years, we've partnered with conservation-minded farmers and we are proud to work with partners like McDonald's Canada and the CRSB to support Canadian ranchers and the conservation of grasslands and wetlands."

FACTS

  • Sustainability claims will be awarded based on a minimum of 30 per cent of the supply chain's beef originating from CRSB-certified farms and ranches.
  • McDonald's Canada sources 100 per cent of the beef for its hamburger patties from Canadian ranches and farms, primarily in Alberta and Saskatchewan.
  • McDonald's beef patties contain no artificial additives, flavours and preservatives and are sourced 100% in Canada.
  • The CRSB has developed the Certified Sustainable Beef Framework to drive the advancement and recognition of beef sustainability in Canada through a world class farm and ranch level certification program, and to recognize and promote sustainable beef production practices, support continuous improvement and facilitate communication with the public.
  • The five CRSB indicator categories encompass:
    • Natural resources, such as ensuring soil health, water supply, and wildlife and plant biodiversity.
    • People and community, include ensuring a safe work environment and commitment to supporting local communities.
    • Animal health and welfare, such as adequate feed and access to drinking water and minimizing animal stress and pain.
    • Food, such as ensuring food safety and beef quality, including training and registration in the program.
    • Efficiency and innovation, such as recycling and energy efficiency programs.
 
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VANCOUVER, BC (July 11, 2018)Tacofino will introduce its iconic brand of surf-centric cuisine to a new neighbourhood when it opens its latest location on the corner of Ontario Street and East 5th Avenue in Mount Pleasant early this fall.

Occupying 2,800 square feet of space in the re-imagined Lightworks Building — a refurbished art-deco heritage property originally built in 1942 — Tacofino’s new Mount Pleasant location is the latest addition to a growing family of restaurants that was first launched in Tofino, BC by co-founders Jason Sussman and Kaeli Robinsong in 2009.

The new restaurant will offer dine-in guests a 100-seat dining room, expansive horseshoe-shaped bar and a new menu of fire-grilled meat and vegetable dishes developed by Sussman and Tacofino’s Michelin-starred Regional Executive Chef Stefan Hartmann. Following the lead of the brand’s Taco and Burrito Bar location in Gastown, the new outpost will also feature a take-out counter for those looking for quick-service, grab-and-go options.

Vancouver designer Shiloh Sukkau — who previously collaborated with the Tacofino team on the décor for the brand’s Gastown (2015), Yaletown (‘16) and downtown ‘Oasis’ (’17) restaurants — is paying homage to Tacofino’s West Coast roots and the site’s industrial origins by incorporating unfinished materials and a muted colour palette that contrasts with folk art-inspired decorative flower motifs in the new location.

“Whether it’s Tofino, Victoria or Vancouver, we always hold tight to our founding principles of serving up fresh and affordable fare with an environmental and nutritional conscience,” says Robinsong. “We also take pride in creating beautiful spaces and being part of vibrant, growing communities like Mount Pleasant.”

Further details regarding Tacofino’s latest location will be revealed in the coming months. For more information on Tacofino, go to www.tacofino.com, become a fan of /TacofinoVAN on Facebook or follow @TacofinoVAN on Twitter and Instagram.

 
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OAKVILLE, ON, July 11, 2018 /CNW/ - Tim Hortons®, one of North America's largest quick-service restaurant chains, announced today that it has entered into an exclusive master franchise joint venture agreement with Cartesian Capital Group ("Cartesian") to develop and open more than 1,500 Tim Hortons restaurants throughout China over the next ten years.

"We have two main priorities at Tim Hortons: building and strengthening our brand in Canada; and expanding our iconic Canadian brand to the rest of the world," said Tim Hortons President Alex Macedo. "China's population and vibrant economy represent an excellent growth opportunity for Tim Hortons in the coming years. We have already seen Canada's Chinese community embrace Tim Hortons and we now have the opportunity to bring the best of our Canadian brand to China with established partners who have expertise in the industry and the country."

"We are excited to expand our partnership with Restaurant Brands International to bring Tim Hortons to China," said Peter Yu, Managing Partner of Cartesian. "Tim Hortons has a long, rich history of providing guests with quality food and premium coffee. We plan to expand that tradition to China, drawing on 20 years of experience building businesses in China and around the world."

 
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OAKVILLE, ON, July 9, 2018 /CNW/ - Restaurant Brands International Inc. ("RBI") (TSX/NYSE: QSR, TSX: QSP) today announced the appointment of Duncan Fulton as its Chief Corporate Officer (CCO), effective immediately.

"Duncan has an impressive track record as a retail, agency and government executive, including being widely recognized for driving innovation and speed of execution in all his previous roles.  His skills as a brand leader, digital innovator, communicator and his experience running a retail network and working closely with franchisees will be of great benefit to RBI and our growth agenda in the coming years," said Daniel Schwartz, Chief Executive Officer, RBI. "Duncan is also a well-known Canadian executive who will play an important role with our Tim Hortons® executive team, in addition to his roles working with the teams at Burger King® and Popeyes® around the world."

"I have always been attracted to companies and organizations that have aggressive growth agendas and are prepared to move quickly to innovate and adapt to the markets around them.  RBI has an impressive track record, strategy and executive team. I am honoured to join the team and look forward to helping grow these iconic restaurant brands around the world," said Duncan Fulton, Chief Corporate Officer, RBI.

 

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